Nearly every local government organization has a website, but a recent survey revealed only 34% of local government staff believe their websites are highly effective. Why is that?
In order to explore the reasons why, we recently held an interactive webinar with a panel of local government leaders to explore five common misconceptions that prevent local governments from getting the most from their websites:
A website is purely a technology project
We need to publish all the information we have
We'll just have each department update content
Social media can replace our website
We have an app, so mobile is covered
Our panel discussed their first-hand experiences with each of these misconceptions, and their insights were very interesting. You'll get to hear some great insights, and pick up some useful tips about successful local government websites that you can use with your own organization.
Participating in the What Local Government Gets Wrong (And How to Get it Right) webinar were:
- Justin Heyman, Director of Information Technology at Franklin Township, NJ
- Steven Wright, Director Office of Public Information and Communications, Mesa, AZ
- Erin Bryce, Community Outreach Manager, Northport, FL
See what you missed by requesting a free recording of the webinar that you can watch at your convenience.