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Thought Leadership, Best Practices, Insights and Examples


Busting Website Myths: Installment #6 - People Read on the Web

by Uriz Goldman

Website trends come and go, but some old-school best practices endure well past their expiration and age just as well as cheap wine.

Our Busting Website Myths series helps agencies find a better path to website usability and relegate outmoded myths to the rubbish of heap of history. Our certified user experience (UX) expert, Uriz Goldman, takes on a new myth this week – people read on the web.

Plain Language in Practice

by Nina Vuong

According to PlainLanguage.Gov,

Plain language (also called Plain English) is communication your audience can understand the first time they read or hear it. Written material is in plain language if your audience can:

  • Find what they need;
  • Understand what they find; and
  • Use what they find to meet their needs.

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