Picture an average day as a website manager. When creating fresh new content for your website, the process may look something like this:
While browsing the web, you’ve probably noticed that some website URLs start with “http” while others start with “https”. The extra “s” may seem small, and perhaps barely noticeable to the less savvy user, but that little letter has big implications on website security.
In our recent content bootcamp webinar session, content coach, Martin Lind, discussed the importance of optimizing content beyond the homepage of your agency website and how to leverage analytics to improve your interior pages.
The weather is heating up, the kids are excited to get out of school, and the in-laws just booked their annual Fourth of July visit. Summer is here. Is your agency website ready to sizzle this season?
A website "spring cleaning" forces you to re-evaluate old content and low-performing pages and use website analytics like page views to decide which content needs to be deactivated, revitalized or combined with other pages.
National Adopt a Shelter Pet Day is right around the corner on April 30. This day honors our furry four-legged friends by raising awareness for the thousands of pets that are waiting to be adopted from shelters around the country.
In Vision’s annual benchmark study, What’s Next in Digital Communications for Local Government, we surveyed local government leaders to better understand how they’re embracing the latest trends in government communications. To summarize our findings, we’ve put together this infographic with all the latest insights and recommendations to improve your digital communications. See how your communications strategy stacks up against your local government peers.
Often, cities and counties find that certain departments require a level of specialized functionality and branding to best serve their unique audiences. This is where a subsite comes in.
If you’ve been tasked to improve your local government agencies digital presence you’re not alone.
The private sector is driving citizens expectations for digital services even higher, which means your citizens are less tolerant of poor digital experiences. So where do you begin?